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The Role of Social Media in Internet Marketing

The Role of Social Media in Internet Marketing

From my perspective, social media plays an integral role in internet marketing today. It's a platform that extends the reach of the traditional marketing strategies exponentially. Businesses, big or small, have begun to acknowledge this power, utilizing it to engage with consumers, boost their branding, and ultimately increase sales. As an avid online marketer, I find the rise of social media fascinating and absolutely essential to stay competitive.